In their 2017 European ad campaign HORNBACH apologies for overloaded cars after shopping at their DIY stores caused by the large assortment and low prices.
This sometimes results in awkward situations.

The overall campaign was created by HEIMAT Berlin and Epic Branding was responsible for the online content creation and production for the Dutch market.

Film Crew

• Client: HORNBACH
• Hornbach Marketing: Maarten Post
• Concept: HEIMAT Berlin
• Production : Epic Branding
• Producer: Lidewij Hartog
• Director: Guy-Georges Trigallez
• Camera: Jiro Bosma
• 1st ac: Frank van Rooijen
• Gaffer: Denny Schoute
• Photography: Ruben Duipmans
• Set dresser: Sajoscha Talirz
• Mua: Niki Vos
• Styling: Manon de Boer

Photo Crew

• Client: HORNBACH
• Art Director: bert-ivar.com
• Creative director: Guy-Georges Trigallez
• Production: No Dutch No Glory
• Producer: Lidewij Hartog
• Photography: Mike Fugers
• Gaffer: Collin Hill
• Photography: Ruben Duipmans
• Set dresser: Manon de Boer
• Mua: Niki Vos
• Styling: Manon de Boer
• Retouche: Ger Vendel